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E-Commerce Industry Chain: Theory and Practice

By (author) Qinghong Shuai, By (author) Zhongjun Li, By (author) Yun Zhang

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normal price: R 2,274.95

Price: R 2,161.95


| book description |

This book focuses on e-commerce industry chain based on the whole process of e-commerce activities (production, distribution, circulation, consumption). It extracted the supporting technology and operation process of e-commerce into general principles in the form of mathematical analysis, helping readers to build the frame of theory and practice of activity link of e-commerce. This book stands on the concepts, carries on the innovation and cases in the practice, helping readers to establish a relatively complete e-commerce system. Also the arising challenges and issues are discussed, and guide for the future e-commerce development under the new situation is presented.

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Normally shipped | Usually dispatched in 3 to 6 weeks as supplier is out of stock
Publisher | Springer Verlag, Singapore
Published date | 11 Apr 2024
Language |
Format | Paperback / softback
Pages | 377
Dimensions | 235 x 155 x 0mm (L x W x H)
Weight | 0g
ISBN | 978-9-8199-0045-9
Readership Age |
BISAC | business & economics / e-commerce / general (see also computers / electronic commerce)


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Normally shipped | Usually dispatched in 3 to 4 weeks as supplier is out of stock
Readership Age |
Normal Price | R 2,936.95
Price | R 2,789.95 | on special |



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