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European Trend Survey. Banks and Future 2009 : Management Summary Including the Survey on the European Payments Market

By (author) Martin Engstler, By (author) Claus-Peter Praeg, By (author) Benjamin Syrbe, By (author) Christian Vocke, Edited by Fraunhofer IAO Stuttgart, Edited by Dieter Spath

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The European Trend Survey Banks & Future 2009 provides an overview of the ongoing challenges facing European banks and gives an outlook on future banking as perceived by the bank managers. Its chapters address a number of trends and actual developments in Sales Management, Innovation, Bank Industrialisation, IT Management and the Payments Markets.

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