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books
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New Developments in the Theory of Networks: Franchising, Alliances and Cooperatives
Edited by Mika Tuunanen, Edited by Josef Windsperger, Edited by Gérard Cliquet, Edited by George Hendrikse
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| book description |
The theory of networks aims at developing theoretical views on the design and management of alliances, franchise chains, licensing, joint ventures, cooperatives, and venture capital relations. The current trend in economics and management of networks is twofold: First there is a strong tendency toward application of theoretical approaches developed both in organizational economics, strategic management and organization theory. The second trend refers to the development of more integrative views on networks. Especially, combining organizational economics, strategic management and relational views on networks are very promising research directions. Starting from this status of research, the current book emphasizes network research as a theory-driven field by offering new perspectives on contract design, decision and ownership rights, value creation, knowledge management and the role of social capital in franchising networks, alliances and cooperatives.
| product details |
Normally shipped |
Publisher | Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Published date | 25 Feb 2013
Language |
Format | Paperback / softback
Pages | 372
Dimensions | 235 x 155 x 0mm (L x W x H)
Weight | 0g
ISBN | 978-3-7908-2829-0
Readership Age |
BISAC | business & economics / management
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