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| book details |
Krisengerechtes Employer Branding: Empfehlungen für Unternehmen am Beispiel der Corona-Krise
By (author)
Dietrich von der Oelsnitz
, By (author)
Marlen Behring
, By (author)
Johannes Schmidt
| on special |
normal price: R 741.95
Price: R 704.95
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| book description |
„Employer Branding“ wird betrieben, um sowohl von potenziellen als auch bereits beschäftigten Arbeitnehmern als attraktiver und glaubwürdiger Arbeitgeber wahrgenommen zu werden. Gerade im immer heftigeren „War for Talents“ können sich Organisationen dadurch einen bedeutenden Wettbewerbsvorteil verschaffen. Aber wie sieht es in Krisenzeiten aus?Dieses essential vermittelt anhand einer eigens durchgeführten qualitativen Studie, welche Auswirkungen die Corona-Pandemie auf ein krisengerechtes Employer Branding hat und wie die betroffenen Organisationen mit den bestehenden Herausforderungen professionell umgehen können.
| product details |
Normally shipped |
Available from overseas. Usually dispatched in 14 days
Publisher |
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Published date |
2 Jan 2023
Language |
German
Format |
Paperback / softback
Pages |
50
Dimensions |
210 x 148 x 0mm (L x W x H)
Weight |
0g
ISBN |
978-3-6583-9999-3
Readership Age |
BISAC |
business & economics / human resources & personnel management
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