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Methoden Der Produktplanung Von Investitionsguetern

By (author) Klaus Helbig

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Um einzelne Prozesse der Produktplanung zu unterstÃ¼tzen, kÃ¶nnen eine Vielzahl von unterschiedlichen Methoden herangezogen werden. Diese Arbeit verfolgt das Ziel, die MÃ¶glichkeiten und Grenzen des Methodeneinsatzes zu beleuchten. Neben theoretischen Betrachtungen wurde dazu eine empirische Erhebung durchgefÃ¼hrt. Nach ausfÃ¼hrlicher Darlegung der empirischen Untersuchung erfolgt die Darstellung der theoretischen und empirischen Ergebnisse, unterteilt nach den Phasen Ideenfindung, Grobselektion, Prognose und Lebenszyklen und Wirtschaftlichkeitsberechnung.

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