| book details |

Peer to Peer Accommodation Networks: An Examination

By (author) Professor Sara Dolnicar

| on special |

normal price: R 4 490.95

Price: R 4 041.95

| add to trolley |

| book description |

Peer to Peer Accommodation networks presents a new conceptual framework which offers an initial explanation for the continuing and rapid success of 'disruptive innovatorsâ€™ and their effects on the international hospitality industry, with a specific focus on Airbnb, in the international context. Using her first-hand experience as a host on both traditional holiday accommodation webpages and a peer-to-peer accommodation network, respected tourism academic Sara Dolnicar examines possible reasons for the explosive success of peer to peer accommodation networks, investigates related topics which are less frequently discussed â€“ such as charitable activities and social activism â€“ and offers a future research agenda. Using first hand empirical results, this text provides much needed insight into this â€˜disruptive innovatorâ€™ for those studying and working within the tourism and hospitality industries. This book discusses a wealth of issues including: * The disruptive innovation model - the criteria for identifying and understanding new disruptive innovators, and how peer-to-peer accommodation networks comply with these; * The factors postulated to drive the success of these networks and the celebration of variation; * Who are genuine networks members, tourist motivators and the chance of the â€˜perfect matchâ€™; * Pricing, discrimination and stimulation of the creation of new businesses.