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Milton Glaser: POP

By (author) Steven Heller, By (author) Mirko Ilic, By (author) Beth Kleber

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normal price: R 1 583.95

Price: R 1 425.95

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| book description |

'Milton Glaser's designs changed the way we see the world.' - Gloria Steinem An overview of the work of illustrator and designer Milton Glaser during the 1960s and 70s From 1954, when he co-founded the legendary Push Pin Studios, to the late â€™70s, Milton Glaser was one of the most celebrated graphic designers of his day, whose work graced countless book and album covers, posters, magazine covers, and advertisements, both famous and little-known. Glaser largely defined the international visual style for illustration, advertising, and typeface design and interest in his legacy continues unabated, with modern creatives acknowledging his influence; for example, in 2014 Mad Men creator Matthew Weiner enlisted Glaser to design the ad campaign and branding for the showâ€™s final season. His renowned work garnered solo exhibitions at the Centre Georges Pompidou in Paris and the Museum of Modern Art in New York. Creator of the iconic â€˜I love NYâ€™ logo (featuring a heart symbol in place of the word â€˜loveâ€™) and cofounder of New York magazine, Glaser received numerous accolades and lifetime achievement awards. Across thousands of works across all print media, he invented a graphic language of bright, flat color, drawing and collage, imbued with wit. This collection of work from Glaserâ€™s Pop period features hundreds of examples of his design that have not been seen since their original publication, demonstrating the graphic revolution that transformed design and popular culture.