|
|
|
books
| book details |
Unleashing the Killer App: Digital Strategies for Market Dominance
By (author) Nicholas Negroponte
|
| on special |
normal price: R 465.95
Price: R 442.95
|
| book description |
Now in paperback, this is a ""Business Week"" bestseller! Over 100,000 hardcover copies sold! When technologies, products, and services converge in radical, creative new ways, a killer app can emerge - a new application so powerful that it transforms industries, redefines markets, and annihilates the competition. Companies large and are swiftly attempting to remake themselves into organizations that nurture killer apps and successfully translate their digital strategy into market dominance.With ""Unleashing the Killer App"", Downes and Mui offer a progressive guide to transforming your company into a place where killer apps are born. Drawing from their experience and research with leading global businesses, the authors: identify the twelve fundamental design principles for building killer apps; illustrate these principles with classic stories from history and examples from a wide range of industries that have successfully developed killer apps; examine the economic consequences of the diminishing transaction costs in cyberspace; and, describe how to integrate digital strategy into an organization's planning process to create new markets, form new customer relationships, and change the product line. ""Unleashing the Killer App"" provides the tools, the techniques, and the proof that you need to incubate - perhaps even release - the killer app within your organization.
| product details |
Normally shipped |
Publisher | Harvard Business Review Press
Published date | 10 Apr 2000
Language |
Format | Paperback / softback
Pages | 272
Dimensions | 0 x 0 x 0mm (L x W x H)
Weight | 0g
ISBN | 978-1-5785-1261-4
Readership Age |
BISAC | business & economics / management
| other options |
|
|
|
To view the items in your trolley please sign in.
| sign in |
|
|
|
| specials |
|
|
Mason Coile
Paperback / softback
224 pages
was: R 542.95
now: R 488.95
|
A terrifying locked-room mystery set in a remote outpost on Mars.
|
|
|
An epic love story with the pulse of a thriller that asks: what would you risk for a second chance at first love?
|
|
|
|
