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Fandom Language Learning: A Digital Transformation of Language Education in the AI Age

By (author) Jieun Kiaer, By (author) Dr Alfred Weng Tat Lo

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normal price: R 4,603.95

Price: R 4,373.95

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By bringing together research on fandom and language learning, with a special focus on the Korean Wave, this book provides a comprehensive overview of the impact of fandom culture and digital learning on language learning, while also examining how positive emotions such as joy can support language learning. The proliferation of Korean popular culture since the start of the new millennium has sparked huge interest in Korean language learning, particularly among the members of various fandoms centering on different facets of Korean popular culture. The authors propose a number of new directions for future research on global fandom in language learning, as well as practical ideas of how language educators of all languages can use fandom culture and other kinds of digital learning to motivate foreign language learning and increase students' Foreign Language Enjoyment (FLE).

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Normally shipped | Forthcoming. We are not accepting backorders for this item yet
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Normal Price | R 5,344.95
Price | R 5,076.95 | on special |

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Paperback / softback
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was: R 306.95
now: R 275.95
This title will take longer to obtain, and should be delivered in 6-8 weeks

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Paperback / softback
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Paperback / softback
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