Bookshelf
| can't find it |

| browse books |
books
 

| book details |

The Value of English in Global Mobility and Higher Education: An Investigation of Higher Education in Cyprus

By (author) Dr Manuela Vida-Mannl

| on special |

normal price: R 1 528.95

Price: R 1 452.95


| book description |

This book offers a unique insight into the dynamics of the English language in higher education in Cyprus through the lens of universities situated on both sides of its geopolitical division. It takes an original perspective on 'value' in the context of the sociolinguistics and political economy of English as a global language and as an apparent commodified entity. The problematic issues of value as they apply to language are dealt with from Marxist and Bourdieusean perspectives. The book also offers a helpful critique of the claims of alternative paradigms of English expansion, such as ELF, and their shortcomings in respect of the concept of value. Manuela Vida-Mannl puts forth a critique of the marketization of English and the complicity of higher education in the reproduction of linguistic hierarchies and social inequalities in Cyprus and, by implication, more generally. She presents a conception of English as a marketable attribute that does not necessarily require competence, which points to the ongoing imbrication of English in the reproduction of global structural and social inequality, as it exposes the myth of class advancement through English. Building on an extensive study (based on 205 questionnaires and 25 subsequent in-depth ethnographic interviews) and by focusing on the value of English within the unique context of divided Cyprus, this book uncovers an intriguing perspective on the neoliberal role and significance of the English language in our globalized world.

| product details |



Normally shipped | This title will be printed on demand for your order. Delivery will be 6 weeks or less.
Publisher | Bloomsbury Publishing PLC
Published date | 27 Jul 2023
Language |
Format | Paperback / softback
Pages | 248
Dimensions | 234 x 156 x 0mm (L x W x H)
Weight | 0g
ISBN | 978-1-3502-3115-3
Readership Age |
BISAC | language arts & disciplines / study & teaching


| other options |



Normally shipped | Available from overseas. Usually dispatched in 14 days
Readership Age |
Normal Price | R 1 856.95
Price | R 1 763.95 | on special |



| your trolley |

To view the items in your trolley please sign in.

| sign in |

| specials |

The Coming Wave: AI, Power and Our Future

Mustafa Suleyman
Paperback / softback
352 pages
was: R 295.95
now: R 265.95
Stock is usually dispatched in 6-12 days from date of order


Survive the AI Apocalypse: A guide for solutionists

Bronwyn Williams
Paperback / softback
232 pages
was: R 340.95
now: R 306.95
Stock is usually dispatched in 6-12 days from date of order

Look around you is anything real or normal any more? News, images and videos created by AI are everywhere.

The Colonialist: The Vision of Cecil Rhodes

William Kelleher Storey
Paperback / softback
528 pages
was: R 425.95
now: R 382.95
Usually dispatched in 6-12 days

This first comprehensive biography of Cecil Rhodes in a generation illuminates Rhodes’s vision for the expansion of imperialism in southern Africa, connecting politics and industry to internal development, and examines how this fueled a lasting, white-dominated colonial society.

The Memory Collectors: A Novel

Dete Meserve
Paperback / softback
320 pages


Enquiries only