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A Quick Guide to Writing Business Stories

By (author) Joe Mathewson

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normal price: R 918.95

Price: R 872.95

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Business journalism is of critical importance to society, though it may appear to some that it concerns only big business and big investors. A Quick Guide to Writing Business Stories helps students acquire the marketable writing skills required to succeed in this competitive and vibrant segment of print and online journalism. This hands-on, practical text provides step-by-step guidance on how to write business articles such as the corporate quarterly earnings story, small business profiles, and business or consumer trend stories. Mathewsonâ€™s book, based on Northwestern Universityâ€™s highly successful business journalism program, guides students in the use of data, documents and sophisticated expert sources. With A Quick Guide to Writing Business Stories as their resource, students will be able to write challenging stories with clarity and speed, greatly enhancing the journalistâ€™s ability to tackle stories on other complex topics, in any medium.

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Normally shipped | Usually dispatched in 3 to 4 weeks as supplier is out of stock
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Normal Price | R 1,046.95
Price | R 994.95 | on special |

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