| book details |

International Business: Mastering Strategic Challenges in the 21st Century

By (author) Thomas Lindner, By (author) Jonas Puck

This book is currently unavailable. Enquire to check if we can source a used copy

| enquire |

| book description |

Discover a fresh take on International Business with this textbook, which focuses on the key trends of sustainability and digitalization in todayâ€²s global business environment. With a balanced approach of theory, practice and research, the authors discuss different types of organizations (distinguishing between MNEs, SMEs and start-ups) and include examples from a range of countries to compare established and emerging markets. This essential text explores contemporary issues and challenges which have impacted international business and examines cross-functional considerations of IB through discussion of finance, HR and supply chain management Learning features include: Mini cases and in-depth case studies, including the US-China Trade War, sustainability as a driver of competitive advantage at Unilever, Starbucks and the Bean Stock program and digitalization and the global value chain.Â Sustainability and Digitalization themes in each chapter. Open ended exercise questions allow for group discussions or individual study. Thomas Lindner is Professor of International Management at University of Innsbruck. Jonas Puck is Full Professor at the WU Vienna University of Economics and Business and was the founding Head of WUâ€²s Institute for International Business

| product details |

| other options |

| back |

| your trolley |

To view the items in your trolley please sign in.

| sign in |

| specials |

The Order of Time

Carlo Rovelli
Paperback / softback
224 pages
was: R 295.95
now: R 265.95
Available from overseas. Usually dispatched in 3 to 6 weeks

Originally published in Italian: L'ordine del tempo (Milan: Adelphi Edizioni, 2017).

| more |

| add to trolley |

The Coming Wave: AI, Power and Our Future

Mustafa Suleyman
Paperback / softback
352 pages
was: R 295.95
now: R 265.95
Stock is usually dispatched in 6-12 days from date of order

| more |

| add to trolley |

Helgoland: The Strange and Beautiful Story of Quantum Physics

Carlo Rovelli
Paperback / softback
208 pages
was: R 295.95
now: R 265.95
Available from overseas. Usually dispatched in 3 to 6 weeks

| more |

| add to trolley |