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books
| book details |
Pragmatic Strategy: Eastern Wisdom, Global Success
By (author) Ikujiro Nonaka, By (author) Zhichang Zhu
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| on special |
normal price: R 1 890.95
Price: R 1 796.95
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| book description |
Pragmatism is enjoying a renaissance in management studies and the social sciences. Once written off as amoral, relativist and opposed to the ideals of Truth, Reason and Progress, it is now regaining influence in public policy, international relations and business strategy. But what can pragmatism teach us about strategy? How can pragmatic strategies help businesses to succeed? This innovative book presents a pragmatic framework for shaping and solving strategic problems in a practical, creative, ethical and finely balanced manner. To achieve this, the authors draw from Confucian teaching, American pragmatism and Aristotelian practical wisdom, as well as business cases across industries and nations, particularly from emerging economies. With significant theoretical depth, direct practical implication and profound cultural sensitivity, the book is useful for executive managers, public administrators, strategy researchers and advanced students in the search for pragmatic strategies in an interconnected, fast-moving world.
| product details |
Normally shipped |
Publisher | Cambridge University Press
Published date | 24 May 2012
Language |
Format | Paperback / softback
Pages | 540
Dimensions | 228 x 152 x 24mm (L x W x H)
Weight | 860g
ISBN | 978-0-5211-7314-8
Readership Age |
BISAC | business & economics / strategic planning
| other options |
Normally shipped |
Readership Age |
Normal Price | R 2 334.95
Price | R 2 218.95
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Katie Daysh
Paperback / softback
384 pages
was: R 295.95
now: R 259.95
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Victor Frankenstein driven by the mad dream of creating his own creature, experiments with alchemy and science to build a monster stitched together from dead remains.
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This is indeed a story of mercy and the redemption it offers.
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