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The Tourist Image: Myth and Myth Making in Tourism

By (author) Tom Selwyn






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The tourism experience depends on culturally defined images and the tourist business relies on the creation of fantasy about places and people. This study applies an anthropological perspective to the study of tourism myths. Contributions from around the world examine tourist images as presented by travel brochures, holiday postcards, the heritage industry, museums and resorts. The contributors examine how tourism subtly alters and commodifies the cultures of both tourist hosts and guests.

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Normally shipped | Enquiries only
Publisher | John Wiley and Sons Ltd
Published date | 12 Apr 1996
Language |
Format | Hardback
Pages | 280
Dimensions | 235 x 156 x 0mm (L x W x H)
Weight | 535g
ISBN | 978-0-4719-6309-7
Readership Age |
BISAC | business & economics / industries / hospitality, travel & tourism


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