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| book details |
When the Headline Is You: An Insider's Guide to Handling the Media
By (author)
Jeff Ansell
, With
Jeffrey Leeson
| on special |
normal price: R 783.95
Price: R 744.95
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| book description |
Proven strategies for managing all types of media encounters! Award-winning journalist and Fortune 500 consultant Jeff Ansell provides a how-to guide for leaders, executives, and other professionals whose high-visibility requires frequent contact with the media. Drawing on nearly four decades of media experience, Ansell presents tested techniques for responding to challenging questions and delivering effective messages. In addition, he reveals lessons learned and pitfalls to avoid by referencing recent news events from around the world. Valuable features include: A behind-the-scenes look at how news is made Complete guidelines to creating compelling messages Specific messaging formulae for building trust when the news is bad Step-by-step strategies for managing hostile or relentless questions Insider tips on how to identify and handle misleading questions An essential resource for navigating both traditional and online media, this book prepares readers for even the most challenging media events.
| product details |
Normally shipped |
Usually dispatched in 3 to 6 weeks as supplier is out of stock
Publisher |
John Wiley & Sons Inc
Published date |
2 Nov 2010
Language |
Format |
Hardback
Pages |
256
Dimensions |
236 x 158 x 24mm (L x W x H)
Weight |
445g
ISBN |
978-0-4705-4394-8
Readership Age |
BISAC |
business & economics / public relations
| other options |
Normally shipped |
Available from overseas. Usually dispatched in 14 days
Readership Age |
Normal Price |
R 842.95
Price |
R 800.95
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Normal Price |
R 982.95
Price |
R 933.95
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| specials |
The Ballerina and the Bull: Anarchist Utopias in the Age of Finance
Johanna Isaacson
Paperback / softback
288 pages
was: R 306.95
now: R 275.95
This title will take longer to obtain, and should be delivered in 6-8 weeks
Our moment has seen the resurgence of an anarchist sensibility, from the uprisings in Seattle in 1999 to the Occupy movement of 2011.
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Fifteen Dogs
André Alexis
Paperback / softback
176 pages
was: R 280.95
now: R 252.95
Available from overseas. Dispatched in aprox 4-8 weeks as local supplier is out of stock
A pack of dogs are granted the power of human thought - but what will it do to them? A surprising and insightful look at the beauty and perils of consciousness.
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Bonsai Success in Southern Africa
Carl Morrow
Paperback / softback
160 pages
was: R 320.95
now: R 288.95
Stock is usually dispatched in 6-12 days from date of order
In this uniquely Southern African book, Carl Morrow and Keith Kirsten guide readers step by step into the magical realms of bonsai as a hobby, horticultural practice and art form.
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