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TV Commercials: How to Make Them: or, How Big is the Boat?

By (author) Ivan Cury

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normal price: R 2 589.95

Price: R 2 330.95

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| book description |

Understanding how commercials are made is the key to doing it right. This descriptive book is a step-by-step guide on the mechanics of creating a commercial from a production perspective. Making commercials on all types of budgets is addressed. There is material describing the roles and dynamics of the key players: the producer/director, agency, and client. This book outlines the requirements of each group so that everyone can understand and appreciate each other's needs.

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Normally shipped | Available from overseas. Usually dispatched in 14 days
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Normal Price | R 3 143.95
Price | R 2 829.95 | on special |

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