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Walking the Walk: Having Your Customers Love You

By (author) Robert Brunner, By (author) Stewart Emery, By (author) Russ Hall





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This Element is an excerpt from Do You Matter?: How Great Design Will Make People Love Your Company (ISBN: 9780137142446) by Robert Brunner and Stewart Emery. Available in print and digital formats.   A process, not an event: achieving total commitment to building a design-driven company, from top to bottom.   Even companies that get on the path of being design driven may have rogue cells in their DNA that can multiply to become a potentially fatal flaw. The risk is almost always around losing the magic that got them where they were, backing away from a living approach that ensured freshness and ongoing vision....    

| product details |



Normally shipped | Enquiries only
Publisher | Pearson Education (US)
Published date | 1 Feb 2010
Language |
Format | Digital download
Pages | 14
Dimensions | 0 x 0 x 0mm (L x W x H)
Weight | 1g
ISBN | 978-0-1370-5109-0
Readership Age |
BISAC | business & economics / leadership


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