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The E-Commerce Book: Building the E-Empire

By (author) Juanita Ellis, By (author) Steffano Korper






| book description |

Written for business managers who seek advice on moving their companies forward, this text provides technical information on the basic E-commerce concept. It provides practical advice to readers in this growing business area, such as globalizing a company, marketing, advertising, market trends vendor solutions, and essential technologies such as credit card verification systems, security, auction technologies, storefronts and technology architecture.

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Normally shipped | Enquiries only
Publisher | Elsevier Science & Technology
Published date | 23 Aug 1999
Language |
Format | Hardback
Pages | 300
Dimensions | 235 x 158 x 29mm (L x W x H)
Weight | 626g
ISBN | 978-0-1242-1160-5
Readership Age |
BISAC | computers / electronic commerce (see also headings under business & economics / e-commerce)


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