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| book details |
The Shorter MBA
Edited by Neil Thomas, Edited by Barrie Pearson
| book description |
A course for managers who don't have time to go back to college which concentrates on all the key areas of running a business. Areas covered include marketing strategy, business development, turning around a loss-making business, selling and negotiating, human resource management and finance.
| product details |
Normally shipped |
Publisher | HarperCollins Publishers
Published date | 26 May 1997
Language |
Format | Paperback
Pages | 208
Dimensions | 277 x 210 x 0mm (L x W x H)
Weight | 730g
ISBN | 978-0-0025-5830-3
Readership Age |
BISAC | business & economics / management science
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