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neuroscience
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The Hour Between Dog and Wolf: Risk-taking, Gut Feelings and the Biology of Boom and Bust
By (author)
Professor John Coates
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| book description |
Martin Scorsese's 'The Wolf of Wall Street' exposes the excesses of the trading floor - but if you want to know more about the biology that drives this risky business, neuroscientist John Coates can explain it all. Now shortlisted for the 2012 Financial Times and Goldman Sachs Business Book of the Year Award and the Wellcome Trust Book Prize, this startling and unconventional book sees neuroscientist and former Wall Street trader John Coates explain something we have long suspected: that we think with our body as well as our brain. And this only intensifies when we take risks; at work, in sport and on the financial markets. Making and losing money provokes an overwhelming biological response, and this can alter the way we behave. Could this bodily turmoil lead to the kind of irrational behaviour that so regularly upsets the global economy? In a series of groundbreaking experiments, Coates has shown that under the pressure of risk our biology transforms us into different people. Traders and investors are especially prone, becoming revved-up and testosterone-driven when on a winning streak, and tentative and risk-averse when cowering from losses. Revealing the biology of bubbles and crashes, The Hour Between Dog and Wolf sheds new and surprising light on issues that affect us all.
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Publisher |
HarperCollins Publishers
Published date |
10 May 2012
Language |
Format |
Hardback
Pages |
288
Dimensions |
240 x 159 x 32mm (L x W x H)
Weight |
610g
ISBN |
978-0-0074-1351-5
Readership Age |
BISAC |
medical / neuroscience
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Survive the AI Apocalypse: A guide for solutionists
Bronwen Williams
Paperback / softback
232 pages
was: R 340.95
now: R 306.95
Forthcoming
Let's stare the future down and, instead of fearing AI, become solutionists.
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The Memory Collectors: A Novel
Dete Meserve
Paperback / softback
320 pages
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The Colonialist: The Vision of Cecil Rhodes
William Kelleher Storey
Paperback / softback
528 pages
was: R 425.95
now: R 382.95
Usually dispatched in 6-12 days
This first comprehensive biography of Cecil Rhodes in a generation illuminates Rhodes’s vision for the expansion of imperialism in southern Africa, connecting politics and industry to internal development, and examines how this fueled a lasting, white-dominated colonial society.
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The Coming Wave: AI, Power and Our Future
Mustafa Suleyman
Paperback / softback
352 pages
was: R 295.95
now: R 265.95
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