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Trust Me I'm Lying: Confessions of a Media Manipulator

By (author) Ryan Holiday

| on special |

normal price: R 355.95

Price: R 319.95


| book description |

Recently, fake news has become real news, making headlines as its consequences become crushingly obvious in political upsets and global turmoil. But it's not new - you've seen it all before. A malicious online rumour costs a company millions. Politically motivated 'fake news' stories are planted and disseminated to influence elections. Some product or celebrity zooms from total obscurity to viral sensation. Anonymous sources and speculation become national conversation. What you don't know is that someone is responsible for all this. Usually, someone like Ryan Holiday: a media manipulator. Holiday wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why is he giving away these secrets? Because he's tired of a world where trolls hijack debates, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. He's pulling back the curtain because it's time everyone understands how things really work.

| product details |



Normally shipped | Available from overseas. Dispatched in aprox 4-8 weeks as local supplier is out of stock
Publisher | Profile Books Ltd
Published date | 1 Feb 2018
Language |
Format | Paperback / softback
Pages | 400
Dimensions | 194 x 126 x 28mm (L x W x H)
Weight | 320g
ISBN | 978-1-7881-6006-3
Readership Age |
BISAC | self-help / general


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Normally shipped | Available from overseas. Usually dispatched in 14 days
Readership Age |
Normal Price | R 385.95
Price | R 346.95 | on special |



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